Our Story
We are a team of four—two from the vibrant streets of Barcelona and two from the minimalist design hub of Stockholm. We met during our Erasmus year, four strangers navigating a new country and demanding university schedules.
While everything else felt chaotic, Pilates became our anchor. It was the one hour of the day where we felt strong, centered, and in control. We didn't speak the same native languages, but on the mat, we spoke the same language of movement.
After graduation, reality hit. We moved into small city apartments, started our first full-time jobs, and suddenly, those expensive studio classes didn't fit our budgets—or our schedules. We missed the reformer, but we didn't have room for clunky machines.
We realized there was a gap. We wanted the Scandinavian functionality of Stockholm and the energy and passion of Barcelona.
So, we decided to build it ourselves. Stryded was born.
Our Mission
At Stryded, our mission goes beyond selling equipment—we exist to democratize the Pilates experience. We believe that mindful, studio-quality movement should be a daily ritual accessible to everyone, not a luxury reserved for those with expensive memberships or large home gyms.
We are driven by a simple philosophy: movement should fit your life, not complicate it.
Whether you are a busy mother stealing 20 minutes for herself, a student in a small apartment, or someone rebuilding strength after an injury, we are here for you. We are committed to helping you build a sustainable practice that prioritizes progress over perfection, and consistency over intensity.
With Stryded, you aren't just buying a board; you are reclaiming your time, your space, and your strength—one stride at a time.